Google's free desktop search utility made it out of the "beta"
stage and users can now download a finished 1.0 version from http://desktop.google.com for free.
With
improvements over the "beta" version released in 2004, the finished version
not only allows you to search your own computer for Microsoft Office
documents, emails, and instant messaging history, but now supports music,
video, images, PDF files, and the Firefox and Netscape Web browsers.
In their never-ending quest to make their name synonymous with
"search," Google's Desktop Search utility makes a bold step towards
dominating the desktop search market.
Available for Windows XP and
Windows 2000, Google's desktop search remains miles ahead of MSN and Yahoo!,
who released their own beta version desktop search utilities
several months after Google.
Google also chose to create an
environment friendly to third-party software developers by encouraging them
to develop "plug ins" that expand the capabilities of their Desktop Search
application.
By allowing others to add their "two-cents" to the
program, Google will further cement their position as the leader in this
emerging field of "desktop" search.
** MP3 Player Wars Boiling Over
**
In response to Apple's iPod Shuffle, a low priced flash memory MP3
audio player, Sony announced plans to offer a comparably low priced MP3
player in the $100 to $150 range.
This in response to complaints from
consumers that Sony's past MP3 player offerings rated too expensive next to
the feature-rich iPpod.
Consumers can expect several
developments in response to Sony's entry into the "Under $150" MP3 player
market.
First, increased use of the portable players will
cause related businesses selling the actual MP3's and accessories to
experience continued growth, both online and offline.
Second, a new
trend known as "pod casting" is getting set to explode.
"Pod casting"
involves content providers (radio dj's, entrepreneurs, columnists, musicians)
creating MP3 audio content and then making it super simple for listeners
to automatically download these "broadcasts" online and listen to them at
their convenience.
The fact that consumers can now get their hands on
the equipment to download and listen to these broadcasts so cheaply means
a whole world of amateur dj's and talk show hosts is about to hit the
cyber-airwaves.
Though you've heard rumblings about it, and people
are grasping around in the dark trying to get a grip on how to implement
it, now you can actually plan to see and hear about the widespread use of
"pod casting" in the very near future since a potential audience of listeners
with the right equipment is now set to grow.
** Associated Press
Offers RSS Feeds **
The Associated Press now offers RSS feeds of their
top news stories. RSS (Real Simple Syndication) makes it possible for
content providers to offer instant updates to their readers without sending
email.
Anyone with an RSS reader such as FeedDemon (www.feeddemon.com) can receive and read RSS feeds.
Traditionally, the Associated
Press marketed their services exclusively to newspapers and online sources
such as Yahoo! News.
Now, by offering their RSS feeds directly to
consumers at www.ap.org, the Associated Press is obviously
seeking to bypass online news sources and go directly to the
consumer.
The fact that the world's oldest and largest news source has
chosen to start offering content this way demonstrates quite clearly that RSS
is fast coming of age as an acceptable mass-communication medium and that
widespread consumer adoption is imminent.
Soon, there'll be an RSS
reader on every computer desktop and the use of RSS will become as widespread
as email.
-- Jim Edwards is a syndicated newspaper columnist and
the co-author of an amazing new ebook that will teach you how to use free
articles to quickly drive thousands of targeted visitors to your website,
affiliate links, or blogs...
-=-=-==-=-=-=-==-=-=-=-=-=-=-=-=-=-=-=- Need MORE TRAFFIC to your
website or affiliate links? "Turn Words Into Traffic" reveals the secrets
for driving Thousands of NEW visitors to your website or
affiliate links... without spending a dime on advertising! Click Here to Turn Words Into Traffic -=-=-==-=-=-=-==-=-=-=-=-=-=-=-=-=-=-=-